FINDING YOUR PASSION: Some Practical Advice
Video transcript below:
On the theme of happiness, have work that you enjoy, and that’s also challenging. Finding your passion is a little overdone but needs more caveats and a better explanation.
So a lot of times when you get good at something, you can turn that into a passion, and the better you get at it, and the more results you get, the more you’re passionate about it, and then the more money you make.
And then, you’re living your passion; I mean, you could have the power to market a dry cleaning business, right? Joe Polish, one of the great direct response marketers, had an I think it was, no, it was carpet cleaning.
He started a carpet cleaning business, and then he discovered how many of the other companies were terrible at marketing. So he created this whole course and became the go-to expert on how to market carpet cleaning businesses.
And, like, that was a stepping stone to becoming more into general marketing and direct response, and now he’s like friends with everyone. He’s a master networker; he knows Tony Robbins and is just, like, a super cool guy. Still, it’s just exciting and telling how he developed a passion for carpet cleaning businesses and marketing those businesses, right?
You can, and he did that because he started a carpet cleaning business. Then he realized that to get more business, the things he did that were getting results, he’s like, well, I can teach other carpet cleaning businesses how to do this, and so he developed a passion for it.
So, I would say that my main thing when it comes to finding your passion is you have to get in there and do something; sometimes, you have to do things to make money, but when you do that, find opportunities to do more of the things that are getting you results and that you like doing. You can always scale that up, turn it into a business, or double down on it for a couple of years, get good at it, and, you know, buy the company.
Say you’re working for somebody, buying the business, starting your own business, or consulting other carpet cleaning businesses. You work for yourself, or you create a carpet cleaning business website, and program like Joe did, right, all from carpet cleaning.
You can start as a carpet cleaner, and then you learn the business because I’m telling you guys that every single one of you is an employee out there. I’ve employed hundreds of people over the past 12 years; if you approach your job as an insider chance to learn a business, you are getting a more valuable education than any college degree could ever give you. I will say that with absolute resoluteness, I believe that.
If you have the chance to work in any company, any business, any niche, right, versus having a Harvard degree, you’re going to have; if you approach it the right way, if you open your mind, and if you pay attention and ask questions, you will learn more about that business than and it will be more valuable to you than having a Harvard degree.
I know that’s slightly controversial, and some exceptions might, you know, like obviously if you’re a janitor, but even as being a janitor, like if you pay attention to what’s going on, you know.
You can be a janitor for a fashion company, for example. And you pay attention to how they do things, how they talk to each other, how they negotiate deals, you can hear people talk on the phone, you could learn so much stuff guys, and most of the business is just getting in there and like being good with people and figuring it out.
So, that is my side recommendation for the day or finding happiness or passion or whatever, and so yeah, let’s say we got a little bit more today; we’ve got some working out. It’s time that I get my fitness on.
Colin Stuckert,
Founder/CEO, Wild Foods
